FINAL 3: Mini Boden (Brief Part C)

MINI BODEN

In House Style

QUIRKY, FUN AND BOLD PRINTS FOR CHILDRENS CLOTHING
BRIGHT COLOURFUL PATTERNS
CUTE, CHILDLIKE MOTIFS
ILLUSTRATIVE STYLE IN THE IMAGERY
CLEAR BODEN STYLE IS SHOWN WITHIN IMAGERY AND DRAWING STYLE
GRAPHIC STYLE PRINTS
SHAPES AND LAYERING OF COLOURS
BRIGHT COLOURS

Key Concepts

ANIMALS
PEOPLE
MYTHICAL CREATURES
BOTANICAL
FLORAL
GEOMETRICS
CARS
SPACE
FAIRYTALES
SPORT
INSECTS

Key Approaches

SCREENPRINT STYLE MOTIFS
DIGITALLY PRINTED PATTERNS
INTRICATE DIGITAL EMBROIDERY
APPLIQUE
REPEAT PATTERNS
SINGLE MOTIFS
SOFT, COMFORTABLE KIDS CLOTHING

I think the brand is successful as all of the clothing has a particular style which helps it stand out as clearly from Boden. I loved researching their designs on the website, as all of the patterns and motifs on the children’s clothing are so fun and lovely. I associate with this brand as a textile designer as the imagery is similar to what I like to draw. I think I would really enjoy designing patterns for kids clothing as I can have lots of fun with the imagery and colours that I use.

 

 

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